Inbound Marketing on the internet is ensuring that you are found when prospects do a search for your product or service. Traditional outbound marketing activities include telemarketing, in-person sales calls and email blasts. It is important that you have a plan to get conversions on the internet and to be clear-a conversion isnt always . . . → Read More: Getting The Most From Your Inbound Marketing Program
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One of the cornerstones of the services BIG Customer Network provides is a platform so you show up when your audience is looking for you. What you put on that platform so that when a visitor does arrive, is an integral part of the process. We know it gets confusing though to try and . . . → Read More: Creating Valuable Content that Search Engines Love 
I recently attended a webinar that focused on the myths and the numbers behind getting search engine rank. There is clearly much more than just focusing on meta tags and putting up your sales material, to make matters more complicated, Google is now penalizing sites for being over optimized. Here are the key ideas: One . . . → Read More: Maximizing Your Inbound Marketing Strategy 
BCN has recently updated our reporting process to make it easier for you to stay up to date with your results. Beginning immediately, you will find your Monthly Inbound Marketing Report and Magnet Website Detail directly in your Basecamp account. You will receive a notification when your reports have been uploaded. Your new reports . . . → Read More: Magnet Website Reporting Changes 
Companies have to be different to be heard. They have to be bold and innovative. They have to constantly try new approaches to reach their audiences. By having multiple websites (i.e. Magnets) delivering targeted, alternative presentations to different, alternative audiences, you can expand and build your business without adversely affecting your current visitors. . . . → Read More: How Many Websites Does Your Company Really Need? |
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